Horn Program in EntrepreneurshipHORN multicolor box

Startup eXperience

Interested in learning how to bring new ideas into the marketplace by actually trying to do it? 

The Startup eXperience is the Horn Program’s premier educational opportunity.  It is comprised of two courses in which student teams attempt to conceive, validate, and launch high growth potential businesses. Faculty will guide students as they search for viable business models using customer development and lean startup principles. Investors, seasoned entrepreneurs, and technical experts will also provide guidance.

Through participation in the Startup eXperience, students will acquire valuable knowledge and skills pertinent to launching a startup, working for an emerging technology company, or fostering innovation for a large enterprise. They will learn how to recognize and ideate around opportunity, conduct proof of concept testing, bootstrap resources, develop viable business models, bring new technologies to market, and launch and grow new ventures. They may also succeed in making a job for themselves by creating a viable startup.

All students - undergraduate and graduate - from all colleges and majors, can apply for admission. New this year, students can apply as an individual or as a team.

The Lerner College is home to a state-of-the-art financial trading facility, the $1.5 million student-led Blue Hen Investment Club, a student-managed restaurant and hotel, a high-technology development center of a global bank and a start-up experience for students with new business ideas.

Undergraduate scholarships, made possible through the generosity of alumni and friends, enable us to support promising scholars. Here, Delaware Gov. Jack Markell and his mother, Leni Markell, join recipients of the William Markell Scholarship (center), which benefits students in Accounting and MIS.

The Institute for Financial Services Analytics is a collaboration between the Lerner College, UD's College of Engineering and JPMorgan Chase, and hosts events for academics and the business community designed to address consumer analytics and industry applications.

All Lerner College departments offer discovery learning experiences and emphasize data-based analytics to enrich the student experience. Here, students at Vita Nova, our award-winning restaurant run through HRIM, joined professional chefs and winemakers in hosting a 2014 Mid-Atlantic Wine and Food Festival event.

Lerner College faculty - like Meryl Gardner, whose research on foods and moods was recently published in the Journal of Consumer Psychology - are thought leaders who command attention from influential business audiences, economists and policy makers.

  • Alfred Lerner College of Business & Economics
    303 Alfred Lerner Hall  •  Newark, DE 19716  •  USA  •  ©